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Since the occurrence of new crown pneumonia, it has caused a lot of impact on the operation of many enterprises. Recently, Xiaobian has seen a hot topic in the workplace about the difficulty of running an enterprise and wants to fire employees. Under the premise of not dismissing employees, some netizens directly suggested that the company transform.
In fact, some enterprises in the textile industry also face difficulties in operating. After all, the nation's resumption of labor has ushered in, and new crown pneumonia has begun to erupt worldwide. Boss cloth has encountered bumpy roads, especially foreign trade companies.
At present, the epidemic situation in Japan, South Korea, Italy, Iran and other countries is very serious. And these areas and China are precisely the main import and export of textile trade. It is understood that many orders have been cancelled due to the recent epidemic, especially foreign trade companies.
A person in charge of a foreign trade company complained: "Recently, I have encountered a situation in which customers cancelled their orders, which has a great impact on our company. And most customers are waiting and seeing very few orders."
Many of the above phenomena exist in the textile industry. For this reason, some cloth owners are deeply troubled, thinking about the future of the company. At present, masks have become a sought-after item in the world, but the owner of cloth cannot always change the factory into a mask factory? A boss of cloth stated that he intended to shift the business direction of the enterprise from foreign trade to domestic trade. So, can this transformation road be adapted to the current textile industry?
It is feasible to transfer foreign trade to domestic trade in the short term
01
Domestic trade market is better than foreign trade market in recent years
In the short term, it is also possible to transfer foreign trade to domestic trade. According to a recent data released by the Ministry of Industry and Information Technology, in November 2019, there were 13,760 enterprises above the designated size in the apparel industry, with a cumulative operating income of 1077.7 billion yuan. Such data is sufficient to show that there is a large market for domestic trade to be developed. In addition, with the stalemate in Sino-US trade relations friction, the market situation in recent years reflects that domestic trade is better than foreign trade, so the domestic trade market does have greater potential.
02
Foreign trade products have advantages in the domestic market
Foreign trade enterprises have a certain advantage in products when they switch to domestic trade. Most of the domestic clothing trends come from abroad, and foreign clothing companies tend to be more fashionable in their products and more in line with the trends. Compared with domestic trade companies, products have certain competitive advantages. At present, many new-generation consumers have shifted from a single shelter to the cold to a full-fledged consumer demand to a personalized demand that takes both fashion and culture into consideration. Once upon a time. Therefore, foreign trade companies may be able to open up a world of renovation by switching to domestic trade sales.
Foreign trade to domestic trade is not a long-term solution
01
Foreign textile industry is in the ascendant and needs to be explored
In the long run, the transfer of foreign trade to domestic trade is only an expedient measure at the moment, not a long-term solution. First, the epidemic is temporary. Although we cannot predict when it will end, it will always dissipate. When the epidemic is over and spring is in full bloom, textile trade will also pick up. The textile industry in many foreign countries is still in the ascendant. As the world overcomes the virus, the textile market of Nirvana's rebirth will usher in a good opportunity for export!
02
Increased domestic market competition
There are not a few cloth owners who have the idea of turning foreign trade into domestic trade. If everyone changes their sales direction to foreign trade, it will soon increase the pressure on the domestic trade market. The market for grey woven fabrics was originally saturated, the supply and demand relationship was unbalanced, and the supply was far greater than the demand, resulting in a number of companies being eliminated or forced to transform. If you add some foreign trade companies to domestic trade, it will be difficult to divide half a cup!
Regarding the problem that foreign trade enterprises are currently facing difficulties in receiving orders, the editor gives the following suggestions for the reference of the cloth boss.
Business response suggestions
1
Stick to your position and you cannot easily give up your foreign trade customers who have accumulated for many years. Even when the customer cancels the order and no order is available, the customer must be treated like a first love. It is not easy to develop customers, and it is even more difficult to maintain customers! After the epidemic, your every move will be in the eyes of customers, or you will gain more!
2
While adhering to its original position, it can properly develop domestic trade customers to achieve both development and maintenance! This will also keep the business going and not be unsustainable because of no bill.
3
Although new crown pneumonia cases have spread to more than 50 countries around the world, there are not many large-scale outbreaks. The focus of foreign trade sales can be shifted to areas with less or no outbreaks, and at the same time, the original trade scope of enterprises has been opened up.
4
Improve the added value of the company's own products and improve product quality. Only by perfecting our own products and making them to the extreme, whether it is foreign trade or domestic trade, there will be a place and it will not be eliminated by the market.
Under the epidemic situation, enterprises will inevitably have some influences. Boss bosses do not have to produce panic emotions, do their own products, and respond to changes. As for whether the company needs to switch from foreign trade to domestic trade, I hope that the boss of the cloth will consider it carefully. The above is just my personal opinion!
Source: Global Textile Network
Xuzhou Heping Chemical Fiber Co., Ltd. is a professional manufacturer and supplier of polypropylene products such as polypropylene high-strength yarn, polypropylene industrial yarn, polypropylene high-strength yarn, high-strength polypropylene network yarn, and split film industrial yarn, which are welcomed by the market.
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